Look at every “music promotion” and “how to gain a following” article written and they’ll all include the following advice: “interact with every fan every time“. Well it may not make a difference. Surprisingly, it may serve to make you look less professional and less established than the artists and musicians you’re trying to aspire to.

How Many Of Your Initial “Fans” Are Regular Music Fans?

Look at the typical person who follows or interacts with new music artists and groups; they’re the same kinds of people also creating “music” (I use that word lightly). All desperate for exposure, especially in the electronica community. The entire point of “respond to every fan!!” is just that; responding to fans. But the majority of interactions will be from, technically, your musical peers.

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